What’s the most creative environment you’ve been in?
I think my own head. Sounds a bit obnoxious but I’m quite odd anyway, and I’m always thinking up weird shit.
Though, recently, I had a sound healing session and I literally thought I was tripping out on something. My mind started thinking in like 1950’s style muted cartoons. Was so bizarre and really vivid.
And I think when I had my own music fanzine as a teenage was when I felt supremely creative — I had no rules or boundaries like I do now. I could write or say whatever I wanted.
Do you have a story of when you tried to be creative but maybe it didn’t end the way you had envisioned?
Lots of times in magazines over the years — you don’t have control over the finished product in many ways — there are numerous editors and art teams who all have a vision too so you’re sometimes disappointed with results.
But sometimes you’ve got to take that on the chin and just think you did the best you could and that it’s everyone’s piece of work too. But it’s hard when others don’t share your vision.
I find that most difficult from a generational or intersectional perspective when it’s a matter of losing the ferocity or truth in the message you wanted to get across.
Many people believe that we’re in a ‘Creativity Crisis’ — what do you think about that?
I think we’re in an authenticity crisis. Instragram has lead to so many people just parodying their actual lives and we’re more focused on quick pictures and stories than true creativity — the kind that moves you first, and others second — seems to be in shorter supply.
It is still out there though. But you’ve got to be more disciplined and questioning about the visual content you consume these days.
How do you keep developing your creativity?
I work hard at it — and actually spend time reading loads of international publications or downloading as much music as I can. This month I’m going to try and listen to a new album each day for example, as there are so many great new metal bands I want to hear. And lots of weeks I’ll listen to loads of different podcasts or watch a documentary on YouTube every few nights.
Choose what you consume, don’t let it choose you!